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- AI and GPT Chat DO NOT pose a threat to the Localization and Translation Industry
16 May 2023
| by Contentech Localization Solutions
AI and GPT Chat DO NOT pose a threat to the Localization and Translation Industry
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In response to the highly debated topic that has recently surfaced regarding the emergence of AI-based language tools, such as GPT (Generative Pre-trained Transformer) Chat, and the concern about the future of human translators and localization professionals, the team at Contentech would like to contribute with its perspective that a closer examination of the capabilities and limitations of these tools reveals that they are not a threat to the localization and translation industry at all.
One of the primary concerns about AI-based language tools is that they will replace human translators and localization professionals. However, while these tools are capable of translating text, they lack the context and cultural awareness required for high-quality localization. This means that while AI-based tools can provide a rough translation of a text, they cannot replace the nuanced and culturally-sensitive translations that human translators provide.
Additionally, AI-based language tools are limited by the data they have been trained on. These tools are only as good as the data on which they have been trained. If the data is biased or incomplete, the translations produced by these tools will be similarly flawed. Human translators, on the other hand, can draw on their own experience and cultural knowledge to provide translations that are more accurate and nuanced than those produced by AI-based tools.
Linguistic Deficiency
Another limitation of AI-based language tools is that they struggle with complex language and grammar structures. While these tools may be able to produce a basic translation of a simple sentence, they often struggle with more complex language structures, such as idioms or metaphors. In contrast, human translators are able to understand and translate these complex language structures with ease.
Furthermore, AI-based language tools are limited by their inability to understand the intent behind a text. They are simply programmed to translate words and phrases without understanding the context or purpose behind them, whereas human translators are able to understand the intent behind a text and can provide translations that accurately convey that intent.
One Size Doesn’t fit all
It is also important to note that although AI-based language tools may be useful for certain tasks, such as translating large volumes of simple text, they are not capable of providing the same level of customization and personalization that human translators can provide. Human translators are able to tailor their translations to the specific needs and preferences of their clients, providing a level of service that AI-based tools simply cannot match.
Conclusion
To put it briefly, while the emergence of AI-based language tools may have caused some concern about the future of the localization and translation industry, a closer examination of these tools reveals that they are not a threat to human translators and localization professionals. While these tools may be useful for certain tasks, they lack the context, cultural awareness, and linguistic expertise required for high-quality localization and translation.
Human translators will continue to play a vital role in the localization and translation industry, providing customized and culturally-sensitive translations that cannot be replicated by any AI-based tool.
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Ayman Saad
A highly motivated B2B marketing professional with a passion for all things around sales, localization, business development, technology and UX. Currently heading the marketing department for Future Group Translation and its subsidiaries around the globe with more than 6 offices span all over the world. I have 12 years of experience working in the marketing industry, 8 out of them was focusing on the localization industry where I got a wealth of expertise and the opportunity to know and understand every little details of this industry whether working with direct or MLVs customers. My primary areas of expertise are in the marketing, business development, sales and execution of strategic (digital) marketing programs to drive high performing KPI objectives using different marketing channels such as PPC, SEO, Email Marketing, Events, Content Marketing, CRO, Sales & Marketing Automation and much more.