Globalization and Localization Association
GALA Champion Paulo Pereira Guimarães
In this series of interviews, GALA members share their insights on the pursuit of globalization & localization brilliance. Today’s GALA Champion is Paulo Pereira Guimarães.
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A long-time GALA member, Paulo Pereira Guimarães began his career in 2006 as an administrative assistant, responsible for collecting paper documents from clients' offices and sending them to translators via fax machine. Over time, he took on additional responsibilities as a project manager, overseeing the translation of more than 15 million words per year. For the past four years, he has served as the Managing Director, guiding the company through the advancements in Machine Translation, developing their employees, and planning for the future. Currently, he holds the position of President at the Brazilian Association of the Linguistic Industry - BLISS.
00:09 Introduction
02:28 Business development in Latin America
04:53 The challenges and joys of business development
05:42 Joining GALA
07:36 Volunteering at GALA
08:24 Challenges for BLISS on the Brazilian market
10:20 Embracing coo-petition
11:03 The Brazilian market
12:06 The South American market